{"id":6208,"date":"2019-04-16T07:29:57","date_gmt":"2019-04-16T06:29:57","guid":{"rendered":"https:\/\/www.prodpad.com\/?p=6208"},"modified":"2025-01-13T16:27:10","modified_gmt":"2025-01-13T16:27:10","slug":"lean-strategies-for-maturing-products-industry19-slides","status":"publish","type":"post","link":"https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/","title":{"rendered":"Lean Strategies for Maturing Products &#8211; INDUSTRY19 Slides"},"content":{"rendered":"\n<figure><iframe loading=\"lazy\" src=\"\/\/www.slideshare.net\/slideshow\/embed_code\/key\/jgFZQYjVktVdy6\" width=\"100%\" height=\"485\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/figure>\n\n\n\n<p>Believe it or not, building an MVP and launching a product is actually the easy part. It\u2019s much more difficult to manage a product in its maturity or decline stages. In this talk, ProdPad CEO Janna Bastow tackles the challenges of a product that\u2019s past its initial growth stage.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Believe it or not, building an MVP and launching a product is actually the easy part. It\u2019s much more difficult to manage a product in its maturity or decline stages.&hellip;<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[10],"tags":[46],"pp_uni_tag":[],"class_list":["post-6208","post","type-post","status-publish","format-standard","hentry","category-product-leadership","tag-conferences"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Lean Strategies for Maturing Products - INDUSTRY19 Slides<\/title>\n<meta name=\"description\" content=\"Believe it or not, building an MVP and launching a product is actually the easy part. It\u2019s much more difficult to manage a product into it&#039;s maturity.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lean Strategies for Maturing Products - INDUSTRY19 Slides\" \/>\n<meta property=\"og:description\" content=\"Believe it or not, building an MVP and launching a product is actually the easy part. It\u2019s much more difficult to manage a product into it&#039;s maturity.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/\" \/>\n<meta property=\"og:site_name\" content=\"ProdPad\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ProdPad\/\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/bastow\" \/>\n<meta property=\"article:published_time\" content=\"2019-04-16T06:29:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-01-13T16:27:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.prodpad.com\/wp-content\/uploads\/2019\/04\/Screenshot-2019-04-16-at-11.25.09.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1390\" \/>\n\t<meta property=\"og:image:height\" content=\"750\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Janna Bastow\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Lean Strategies for Maturing Products - INDUSTRY19 Slides\" \/>\n<meta name=\"twitter:description\" content=\"Believe it or not, building an MVP and launching a product is actually the easy part. It\u2019s much more difficult to manage a product into it&#039;s maturity.\" \/>\n<meta name=\"twitter:creator\" content=\"@simplybastow\" \/>\n<meta name=\"twitter:site\" content=\"@prodpad\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Janna Bastow\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Lean Strategies for Maturing Products - INDUSTRY19 Slides","description":"Believe it or not, building an MVP and launching a product is actually the easy part. It\u2019s much more difficult to manage a product into it's maturity.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/","og_locale":"en_US","og_type":"article","og_title":"Lean Strategies for Maturing Products - INDUSTRY19 Slides","og_description":"Believe it or not, building an MVP and launching a product is actually the easy part. It\u2019s much more difficult to manage a product into it's maturity.","og_url":"https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/","og_site_name":"ProdPad","article_publisher":"https:\/\/www.facebook.com\/ProdPad\/","article_author":"https:\/\/www.facebook.com\/bastow","article_published_time":"2019-04-16T06:29:57+00:00","article_modified_time":"2025-01-13T16:27:10+00:00","og_image":[{"width":1390,"height":750,"url":"https:\/\/www.prodpad.com\/wp-content\/uploads\/2019\/04\/Screenshot-2019-04-16-at-11.25.09.png","type":"image\/png"}],"author":"Janna Bastow","twitter_card":"summary_large_image","twitter_title":"Lean Strategies for Maturing Products - INDUSTRY19 Slides","twitter_description":"Believe it or not, building an MVP and launching a product is actually the easy part. It\u2019s much more difficult to manage a product into it's maturity.","twitter_creator":"@simplybastow","twitter_site":"@prodpad","twitter_misc":{"Written by":"Janna Bastow"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/#article","isPartOf":{"@id":"https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/"},"author":{"name":"Janna Bastow","@id":"https:\/\/www.prodpad.com\/#\/schema\/person\/ceec8b615b0ad09e9199ba2fa8545e8c"},"headline":"Lean Strategies for Maturing Products &#8211; INDUSTRY19 Slides","datePublished":"2019-04-16T06:29:57+00:00","dateModified":"2025-01-13T16:27:10+00:00","mainEntityOfPage":{"@id":"https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/"},"wordCount":59,"commentCount":0,"publisher":{"@id":"https:\/\/www.prodpad.com\/#organization"},"keywords":["conferences"],"articleSection":["Product Leadership"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/","url":"https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/","name":"Lean Strategies for Maturing Products - INDUSTRY19 Slides","isPartOf":{"@id":"https:\/\/www.prodpad.com\/#website"},"datePublished":"2019-04-16T06:29:57+00:00","dateModified":"2025-01-13T16:27:10+00:00","description":"Believe it or not, building an MVP and launching a product is actually the easy part. It\u2019s much more difficult to manage a product into it's maturity.","breadcrumb":{"@id":"https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.prodpad.com\/blog\/lean-strategies-for-maturing-products-industry19-slides\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Latest Blogs","item":"https:\/\/www.prodpad.com\/blog\/category\/latest-blogs\/"},{"@type":"ListItem","position":2,"name":"Product Leadership","item":"https:\/\/www.prodpad.com\/blog\/category\/latest-blogs\/product-leadership\/"},{"@type":"ListItem","position":3,"name":"Lean Strategies for Maturing Products &#8211; INDUSTRY19 Slides"}]},{"@type":"WebSite","@id":"https:\/\/www.prodpad.com\/#website","url":"https:\/\/www.prodpad.com\/","name":"ProdPad","description":"Product Management Software","publisher":{"@id":"https:\/\/www.prodpad.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.prodpad.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.prodpad.com\/#organization","name":"ProdPad","url":"https:\/\/www.prodpad.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.prodpad.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.prodpad.com\/wp-content\/uploads\/2018\/12\/blue-full.png","contentUrl":"https:\/\/www.prodpad.com\/wp-content\/uploads\/2018\/12\/blue-full.png","width":2050,"height":400,"caption":"ProdPad"},"image":{"@id":"https:\/\/www.prodpad.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/ProdPad\/","https:\/\/x.com\/prodpad","https:\/\/instagram.com\/prodpad","https:\/\/www.linkedin.com\/company\/prodpad\/","https:\/\/www.youtube.com\/channel\/UCXHOx5Ed-6sHPujypIlhdMA"]},{"@type":"Person","@id":"https:\/\/www.prodpad.com\/#\/schema\/person\/ceec8b615b0ad09e9199ba2fa8545e8c","name":"Janna Bastow","description":"Janna Bastow is co-founder of ProdPad, software that helps product managers plan and deliver better products. Janna also organizes ProductTank events around the world, including Mind The Product, a global community of product managers. She likes to inspire great product conversations by asking: \u201cWhat problem are you trying to solve?\u201d","sameAs":["https:\/\/www.facebook.com\/bastow","https:\/\/x.com\/simplybastow"],"url":"https:\/\/www.prodpad.com\/blog\/author\/janna-bastow\/"}]}},"_links":{"self":[{"href":"https:\/\/www.prodpad.com\/wp-json\/wp\/v2\/posts\/6208","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.prodpad.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.prodpad.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.prodpad.com\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.prodpad.com\/wp-json\/wp\/v2\/comments?post=6208"}],"version-history":[{"count":0,"href":"https:\/\/www.prodpad.com\/wp-json\/wp\/v2\/posts\/6208\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.prodpad.com\/wp-json\/wp\/v2\/media?parent=6208"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.prodpad.com\/wp-json\/wp\/v2\/categories?post=6208"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.prodpad.com\/wp-json\/wp\/v2\/tags?post=6208"},{"taxonomy":"pp_uni_tag","embeddable":true,"href":"https:\/\/www.prodpad.com\/wp-json\/wp\/v2\/pp_uni_tag?post=6208"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}